Power Marketing is a proudly south african marketing consultancy.

We are a values- and service-driven consultancy and work hand in hand with our clients to empower you to make the right decisions.

our Services

Power Marketing provides a bespoke marketing service to ensure you maximise your profits. Allow us to provide you with tools previously only accessible to large corporates.
Power Marketing, your outsourced inhouse marketing division! Let us become an integral part of your team.

Contact us

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marketing Strategy

Through our strategic alliances built up over the past 18 years, we are able to provide a full 360° marketing service to our clients.

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marketing management

This process begins with the foremost task of creating the brand that will resonate with the respective target market.

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property development

We are actively involved in assisting property owners & project managers with market related information.

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project management

We are able to guide project & development managers in the right direction to quickly find traction in the respective market.

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graphic & web Design

We are all about innovation and solutions driven. We assist you with creative concepts and front end websites.

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social media management

We are continuously trying to reach your respective target audience and stay at the forefront of the industry.

our services

property development

• Project Management
Services
• Feasibility Studies
• Market research
• Product planning
• Marketing strategy & implementation
• Marketing budget

sales

• Sales management
• Sales structure setup
• Mandating sales entities
• Lead consolidation
• Lead analysis
• Planning & establishing of sales office

digital services

• Web design (front end)
• Logo design
• Business Cards
• Social media management
• SEO
• Domain registration and hosting
• Google analytics

advertising & design

• Advertising
• Copywriting
• Event coordination
• Creative concepts (CI)
• Print & Digital artwork
• Multimedia production
• Printing & Signage
• Press releases

about power marketing

As a company we leverage new media and technology extensively as part of our marketing solution. Some of these services include social media marketing through platforms such as Twitter, Linkedin and Facebook. We also actively make use of Infusionsoft, Hubspot, Googles business toolkit, SEO and adwords. By harnessing these forms of technology we are continuously trying reach your respective target audience and stay at the forefront of the industry. We are all about integration and automation, enabling you to do what you do best!

As part of our campaign management service we will manage the campaign in such a manner to clearly see which initiatives are driving the best sales response and tweak the marketing spend and deliverables in such a manner so as to create intrinsic value for our clients.

The ultimate success of each campaign can be attributed to the synergy of each of these three factors, namely sales, marketing and finance. Power Marketing are specialists in property marketing and sales. We do not just facilitate the sale of property, but we are actively involved in assisting property owners & project managers with market related information and a culmination of each team member’s collective real estate experience.

Ensuring that each project is financially viable is the starting point for each development. Based on the market research that we have compiled and our current and historic understanding of the market we are able to a guide project & development managers in the right direction so as to package a product that will quickly find traction in the respective market. Based on these metrics we are then able to develop a sales and marketing strategy that will marry with the financial objectives.

We work closely with property owners, professional consultants, project managers and property development teams throughout the entire creative process, providing insight and advice to ensure that the end product offering is unique, competitive and desirable.

The key elements

There are three essential methods for delivering value: operational excellence, product leadership and customer intimacy.

meet Our team

gary power

MANAGING DIRECTOR
Gary Power is the founder of Power Marketing in South Africa. Gary has over 18 years marketing and project management experience in a large national construction and development company. This experience is backed up by a Bachelor of Commerce Marketing Management Degree and Digital Marketing Diploma from Red & Yellow. Gary believes in challenging the status quo and investigating all possibilities to deliver innovative and bespoke marketing solutions.

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RIAAn HUYSAMEN

AERIAL & DRONE PHOTOGRAPHY

Riaan Huysamen is a professional graphic designer and aerial/commercial photographer, specializing in construction sites, buildings, vessels at sea, majestic landscapes and corporate videography with a style consisting of colourful, real to life and wow imagery. Running a client-friendly, service-orientated business he believes that great creativity, hard work and thinking out the box is the result of team effort and values, working closely with his clients. He is based in Somerset West, Cape Town and his team are ready to create outstanding visuals for you.

RAOUL DIPPENAAR

3D GURU
Raoul Dippenaar is our 3D guru and has over 10 years experience in creating top quality CGI’s for companies all over South Africa. Raoul will transform 2D CAD drawings or sketches into accurate photo-realistic CGI visualisations, enabling your vision to be seen & your presentations to shine.

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Percy Knight

DEVELOPMENT & PROJECT MANAGER

Percy is a registered civil engineer and project manager by trade. Percy was a senior manager and director at
Power Developments for over 32 years. Percy brings invaluable experience and leadership to the Power Marketing team. Percy assists property developers and private individuals by offering a turnkey solution from conceptual phase, feasibility, securing the necessary rights, implementation and
final hand over.

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Aidan Cunningham

MARKETING INTERN
Aidan Cunningham is currently studying a Bachelor of Business Administrations at the IMM graduate school in Stellenbosch. He has interned at many different companies and has gained experience in fields such as marketing and IT through working with companies such as Innovative Modular Concepts, EMG and School Advisor. Aidan has a passion for marketing and believes that his youthful enthusiasm, commitment and energy will add to a higher and better quality of marketing results.

ILENE POWER

ADVOCATE / LAW SPECIALIST
Ilene is an admitted advocate of the High Court of South Africa. She offers specialist expertise in Employment Law and industrial relations and is committed to providing clients with high quality work focused exclusively on labour law and employment relations. With over 10 year experience in dealing with employment relations issues in all business sectors, you can trust Ilene to provide you with practical and workable solution to workplace issues within the framework of South Africa’s myriad of Labour Laws. Her knowledge , skill and experience is a great resource to have access to.

malannie casteling

WEB & GRAPHIC DESIGN
Malannie has more than 15 years experience in a creative environment. From real estate marketing to working at various newspapers in the UK. She completed her studies in Web designing at Netscope Training and has been working in a design industry ever since. Customer service is very important to her. Malannie takes pride in her work and loves all things design.